Alia Bhatt's new ad features a unlikely co-actor Vipin Kumar. The whole world would remember him as a vlogger who gained fame as the ‘Land kara de’ guy after one of his paragliding videos went viral on social media a few years back.
In the year 2019 the original video came out where Vipin was very scared during one of his paragliding sessions. His reaction and particularly the line 'land Kara de' became a viral sensation and a material for the meme.
Alia Bhatt gets featured in an ad with 'land Kara de' meme guy
Vipin's new video on Instagram where he is seen paragliding and he is shooting a video with selfie stick.
He says in Hindi, “It’s foggy all around. I was crazy to come here.” At that point, the viewers see that it is Alia Bhatt, who is the instructor for this ride. Vipin continues, “I don’t want a long ride. Bhai 500 zyada le le par land kara de (Take 500 rupees more but please let me land).” At that, Alia takes out a Perk chocolate bar and hands it to him. We then see a nonchalant Vipin eating the chocolate bar.
Vipin wrote, “Who Said A meme Can't achieve the heights? Who said A meme has just a life of 1 -2 months? Breaking all the bakwas stereotypes and shooting with @aliaabhatt.” He also thanked Alia and Cadbury for the opportunity. “Thank you @cadburyperkindia for this wonderful opportunity. And I almost lived a dream life by shooting you @aliaabhatt. I get nervous in the first shot coz I even can't imagine that one day we both will sit together and have a chit chat,” he added.