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A video featuring Bollywood superstar Salman Khan trying out one of the world's most expensive watches, Jacob & Co’s Billionaire III, has gone viral. The video, shared by Jacob Arabo, the founder of Jacob & Co, on Instagram, shows Salman Khan being helped by Arabo as he puts on the watch, which is studded with hundreds of diamonds. In the video, Salman showcases the watch to the camera before hugging Arabo with a smile.
The post’s caption by Jacob Arabo reads: “I never let anyone try on my Billionaire, but for Salman Khan, I made an exception.”
Fans quickly flooded the comments section, with one user noting, “The watch became valuable because Salman wore it,” and another remarking, “Bhaijaan for a reason.”
Here is the video below:
The Billionaire III, a true heir to the original Billionaire watch, is a masterpiece of both jewelry and horology. The watch features 714 white emerald-cut diamonds, with 152 diamonds on the case and inner ring, 76 diamonds per section, and 57 baguette-cut diamonds on the movement bridges. The bracelet is encrusted with 504 white emerald-cut diamonds, making it an ultimate symbol of wealth and luxury. The price tag? A staggering INR 41.98 crores.
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The Billionaire III is produced in just 18 exclusive pieces, showcasing Jacob Arabo’s vision of merging jewelry and watchmaking, making it a coveted item for those seeking the pinnacle of luxury.