7 Best AI Tools For Social Media In 2024 And How To Use Them!

AI tools for social media are software designed to help people create, manage, or optimize social media content and strategy.

Social media tools have been around for nearly as long as the apps themselves. We’ve all used third-party apps to repost on Instagram and editing software like VSCO to get our selfies on point, but now that AI has entered the chat, things are moving fast.

1. Hootsuite

The Gretsky of AI for social media, this tool can do it all. Hootsuite offers a free caption generator for those who just can’t write another social media caption. You can create social media posts using voices like Optimistic Soccer Coach, the Queen of England, and Slytherin. There’s something for every brand. Hootsuite also features OwlyWriter AI, only the best in-app AI writing tool that promises to save you time and deliver you from writer’s block. You can use OwlyWriter to write your social captions, generate content based on a link, generate post ideas based on keywords, and more.

2. Magic Studio

Magic Studio is a dream for brands who want to be up their visual game. This AI tool can help you create product photos with sleek backgrounds in a few different themes. You can also easily remove unwanted objects and backgrounds from your imagery — great news for influencers and brands taking shots out in the wild. Magic Studio also generates photos from your text prompts and can assist you with a pretty incredible profile photo. AI in social media is changing its visual interface, with more and more profiles featuring AI-generated imagery. It’s time to think about what platforms like Magic Studio can do for your brand.

3. Wordtune

Are you a LinkedIn monologuer? Or a lover of long-form social posts in general? Do you know what you want to say but can’t quite get it right? If you’ve answered yes to any of these questions, then Wordtune may be right for you. Wordtune takes your text and rewrites it in different tones. It can expand or subtract your paragraph size or rewrite entire paragraphs.

4. Stockimg.ai

You know when you have a great post idea but can’t find the right stock image for it? Stockimg.ai is your answer to scrolling endlessly through stock footage websites. Using AI for social media posts featuring stock photography can save you time and effort. Now, you can enter a prompt and have stockimg.ai spit out options for you. Choose from classic stock photos, illustrations, book covers, wallpaper, posters, logos, and art.

5. Acrolinx

Acrolinx is basically your brand watchdog. It crawls your content to make sure everything you publish aligns with your brand. Choose the style, tone, grammar, and input company-specific language. The tool will flag any content that doesn’t align with your brand vision.

6. Brandwatch

Brandwatch contains an incredible wealth of customer intelligence. It’s built to analyze data at scale and produce AI-created insights, statistics, and complex aggregations. Brandwatch also integrates with tools like ChatGPT to produce natural language summaries of data sets. This means you can spend less time trying to understand what the data is telling you and more time implementing high-level takeaways.

7 Riffusion

Riffusion creates original audio content based on your prompts. Let’s say you’re making a Reel but can’t find exactly the right audio. You can now create exactly the song you were looking for with Riffusion, add the audio to your video, and upload it as normal. Riffusion does have its limitations. Putting in reasonably average prompts like “Bubblegum Eurodance” or “Jamaican Dancehall Vocals” will work. But anything out of the ordinary may make you come up empty-handed.