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Actress Kim Ji Won’s recent announcement as the first-ever Korean house ambassador for luxury brand BVLGARI has reignited dating rumors involving fellow actor Kim Soo Hyun.
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Fans of the duo have long speculated about a possible romantic connection between the two, stemming from their undeniable on-screen chemistry and alleged “Lovestagrams” — social media posts that seemed to hint at a relationship.
Despite both stars and their agencies denying any romantic involvement, netizens have continued to find reasons to link the two. With Kim Ji Won’s ambassadorship announcement, the buzz surrounding their rumored relationship has resurfaced. The announcement followed the success of Queen of Tears, a drama in which BVLGARI products, including the popular Serpenti Viper wedding bands, were heavily featured.
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Kim Ji Won’s character in the show also wore matching Serpenti jewelry sets, further cementing her association with the brand.
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What has piqued fans’ interest is the curious timing of Kim Soo Hyun’s recent interactions with the BVLGARI brand. Netizens have noted that he has been seen wearing BVLGARI jewelry and visiting their shops in his Instagram posts. Many are speculating that these instances are more than just coincidental and point to a deeper connection between the two stars.
So the necklace he is wearing in Manila is indeed BVLGARI right??? 😉 😍 🤭 pic.twitter.com/b9J6TS6D0E
— Tash Met JiWon & SooHyun | MY SooBinie | 🐇🕳️ (@tash_kim_) September 23, 2024
That’s why we can’t take his post lightly cuz anything he posted has hidden meaning behind it 🤭 pic.twitter.com/z6K0T9FzGK
— yen ♡ soowon era 🍀 (@woosang1e) September 23, 2024
the most supportive boyfriend goes to soohyun ❤️ pic.twitter.com/DUasXiCYof
— yen ♡ soowon era 🍀 (@woosang1e) September 23, 2024
As fans eagerly analyze every new development, the rise in social media discussions about the pair has been significant, with many expressing hope that the dating rumors might one day prove true.
if their relationship turns out not to be real I won’t believe in love anymore 😩 cuz there’s no way they are not real after a lot of dropping hints here and there 😭
— yen ♡ soowon era 🍀 (@woosang1e) September 23, 2024
Imagine the nepo baby these two people will make. The moment that that baby is born, everything is secured.
— anggie🍀 (@angee_wonii) September 23, 2024
I mean. Every. Single. Thing. Face card, money, talent, connection. Gosh 😭 pic.twitter.com/TqeeNUt9Ei
Imagine the nepo baby these two people will make. The moment that that baby is born, everything is secured.
— anggie🍀 (@angee_wonii) September 23, 2024
I mean. Every. Single. Thing. Face card, money, talent, connection. Gosh 😭 pic.twitter.com/TqeeNUt9Ei
While the initial “Lovestagram” posts were dismissed by both stars, the continued association with BVLGARI has kept netizens guessing.