Adwaita Nayar, daughter of Nykaa Founder Falguni Nayar is a co-founder and also CEO of the company, which is currently competing with big names like Mukesh Ambani's Reliance Jio Mart, Ratan Tata's group company Tata Cliq, Myntra, Amazon and other brands.
It's about Adwaita Nayar, the Co-founder Of Nykaa and CEO of Nykaa Fashion, which has now become a gigantic Rs 22,000 crore company by being India's largest leading online marketplace for beauty products.
Nykka Fashion is a multi-brand company with more than 2000 international and national fashion brands, has launched some of its own brands like 20dresses, RSPB, Mixt, Likha and Pippa Bella.
She did her schooling at Mumbai’s Dhirubhai Bhai Ambani School, following a Bachelor of Arts (BA) in Applied Mathematics from Yale University and later completed her MBA from Harvard Business School.
When Falguni Nayar decided to launch Nykaa in the year 2012, at that time Adwaita Nayar was working as a consultant at Bain and Company in the US. Also, she further had to leave her high-paying job in Kotak to follow her entrepreneurship role.
Working closely with Mother Falguni to build today’s leading business empire, they also launched Nykaa Fashion in the year 2018 and did not adopt the time-tested low-price model of business to scale up her business.
Nykaa Fashion is now in the phase of equally competing with big names and brands. It is competing it the richest man in India Mukesh Ambani’s Reliance Jio Mart, and Ratan Tata’s group company Tata Cliq which includes online shopping applications Myntra and Amazon too. Despite this, it has managed to
In the year 2021, Adwaita was named in the list of 40 Under India Inc. young leaders by Economic Times. Further being included in the list of Tycoon of Tomorrow by Forbes India and following in the year 2022, she was featured in Entrepreneur India magazine.