BLACKPINK's Jennie Reportedly to Ventures into Entrepreneurship

In an unexpected Christmas surprise, BLACKPINK's Jennie has reportedly embarked on a new venture by establishing her own label, ODDATELIER. Fans stumbled upon the label's website, which states its mission is to "create new things that attract attention in a different way from what is usual or expected." Excitement soared as the website revealed that ODDATELIER is "a label founded by artist Jennie in November 2023."

Jennie's pivotal role in the label is underscored by her prominent feature on the artist page of ODDATELIER's website. The revelation sent shockwaves through the BLACKPINK fandom, showcasing Jennie's entrepreneurial spirit and creative aspirations beyond the realm of music.

Eager to learn more, fans delved deeper into the mystery of ODDATELIER, uncovering its private Instagram and Twitter accounts, known as X. 

Although both the label's website and social media accounts remain private at the moment, fans are buzzing with anticipation, speculating that Jennie is gearing up for an official announcement in 2024.

Jennie, known for her multifaceted talents, has consistently captured the attention of fans worldwide. This latest endeavor adds another layer to her already illustrious career, marking a significant milestone as she ventures into the realm of entrepreneurship. The establishment of ODDATELIER reflects Jennie's desire to explore and create outside the boundaries of conventional expectations.

As fans eagerly await more details, one thing is certain: BLACKPINK's Jennie is set to make waves not only in the music industry but also as a trailblazing entrepreneur, leaving an indelible mark on the world of creativity and innovation. Stay tuned for further updates as ODDATELIER prepares for its official debut in the coming year.