Anisha Garg on Work, Social Media, Relationships, and What Truly Lasts

Anisha Garg, the mind behind Anemoi Makeup Studio, isn’t just building a brand—she’s shaping a way of thinking. In our conversation, she spoke openly about her journey, from handling setbacks to finding her voice in fashion and leadership. So lets dive in.

Owning the Journey, Not Just the Idea

Anisha didn’t start with a solo blueprint. The original concept was a collaboration that later fell through. Instead of walking away, she stayed mainly for the team she had promised to build with. She moved from being a quiet investor to learning operations, leading projects, and giving people clear roles. Today, her team runs their areas, and she finally has space to focus on her own growth and creative goals. That’s ownership in practice: keep the people-first promise, then grow the platform that holds them.

Fashion Over FOMO: A Clear Stand on Social Media

Anisha’s bio says it plainly: social media isn’t her bread and butter. Her work is. She loves fashion deeply and refuses to let follower counts decide her worth. She even removes inactive or irrelevant followers to keep her audience meaningful. For her, reach is a tool not a scoreboard.

Quality vs Quantity: Choosing a Lane

She’s seen how jobs can follow numbers. Still, she believes the best work doesn’t always trend. Not every concept is meant for the masses, and niche value can be real value. Her aim is balanced: build for a wider audience without diluting the craft. No shortcuts, no gimmicks if something demands more time or money, she’ll invest ethically rather than pick the quick route.

The Five-People Rule: Curate Your Circle

Anisha returns to one simple rule: your life mirrors the five people closest to you. If they pull you up, you rise. If they drain you, you stall. She’s cut ties when needed and rebuilt her circle with people who steady herfamily, friends, and a team that speaks honestly and shows up.

Advice to Creators Who Feel Stuck

Her path wasn’t cushioned. She remembers saving bus fare to buy clothes she loved. The lesson: hold a clear vision and let your actions catch up. She believes consistency beats noise. Focus on the craft, be patient with growth, and measure progress by the quality you can stand behind whether or not it trends this week.

Setbacks, Patience, and Playing the Long Game

A missed visa meant skipping a major event abroad. She took it as a timing issue, not a verdict on her future. That response matters: setbacks happen, but they don’t decide the arc. She’d rather prepare better and try again than rush for a moment that isn’t ready.

Mental Hygiene: How She Resets

Anisha keeps simple anchors: a tidy space, a defined routine, and even a rule about scent in the studio to set the tone for the day. When stress builds, she addresses it directly and early. She leans on spiritual practices and gratitudeless doom-scrolling, more doing.

Relationship, Work, and Acceptance

Her take on relationships is practical: acceptance over control. She and her husband keep different schedules and, at times, different rhythms. What holds them is intent showing up, adjusting where it’s fair, and refusing to offload all emotional work onto the other. Progress comes from both sides, not from one person carrying the relationship.

What She’s Building Next

Anisha wants to deepen her place in the “real” fashion industry. After studying in London, she’s more committed to process, research, and original creation. She doesn’t call herself a “fashion creator” yet she wants the work to earn that label. The plan is simple: fewer shortcuts, more study; fewer posts, more prototypes; fewer trends, more ideas that last.

The Core Message

Respect the people you build with. Guard your focus. Choose ethics over speed. Curate your circle. And let the work steady, thoughtful work speak over time. That’s Anisha Garg’s playbook for Anemoi, and it doubles as a workable plan for anyone trying to build a career without losing themselves on the way.