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TOMORROW X TOGETHER NAMED MTV’S APRIL GLOBAL PUSH ARTIST

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By Simran Arora
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Gen Z’s ‘it’ band unveils "Sugar Rush Ride" and "Devil by the Window" performances from their Billboard No. 1 album.

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SEOUL, April 3, 2023 Gen Z’s ‘it’ band TOMORROW X TOGETHER (SOOBIN, YEONJUN, BEOMGYU, TAEHYUN, HUENINGKAI) were named MTV’s April global push artist today. Each month, MTV Push chooses an up-and-coming breakout artist and releases a variety of contents, including candid discussions, revealing stories, and intimate performances highlighting the artist.

As the April MTV global push artist, TOMORROW X TOGETHER released a wide slew of contents on all MTV regional websites and MTV’s official YouTube channel. These featured performances of "Sugar Rush Ride" and "Devil by the Window" had magnetic stage presence and sheer intensity. Other contents included ‘mini docs, where the group shared their behind-the-scenes stories of "Sugar Rush Ride," "Devil by the Window," ‘This or That, discussing the group’s favorites, and ‘Push Play, in which the group talked about their musical influences and favorite artists.

TOMORROW X TOGETHER’s MTV PUSH campaign follows on the heels of their second world tour, ‘TOMORROW X TOGETHER WORLD TOUR: SWEET MIRAGE>.’ After successfully wrapping up their recent shows in Seoul and Singapore, they will continue their tour in Taipei and Japan and move to the U.S. in May for shows in six cities: Charlotte on May 6, Belmont Park on May 9 and 10, Washington, D.C., on May 16, Duluth on May 19 and 20, San Antonio on May 23 and 24, and Los Angeles on May 27. Following the tour, the act will perform at LOLLAPALOOZA in Chicago as this year’s headliner on August 5, 2023.

About TOMORROW X TOGETHER 

TOMORROW X TOGETHER are regarded as K-pop’s voice of Gen Z for their musical narratives, which focus on the common experiences and emotions of youth across the globe. Debuting in 2019, TOMORROW X TOGETHER—consisting of SOOBIN, YEONJUN, BEOMGYU, TAEHYUN, and HUENINGKAI—have been listed at the top of Billboard’s "25 Best K-Pop Songs of 2021: Critics’ Picks" with their 2021 release, The Chaos Chapter: FREEZE, and the subsequent album The Chaos Chapter: FIGHT OR ESCAPE was featured on Rolling Stone’s "The 50 Best Albums of 2021" as the only album by a Korean act. TOMORROW X TOGETHER’s May 2022 release, minisode 2: Thursday’s Child, made its debut at No. 4 on the Billboard 200 and charted for 14 weeks. In 2022, the band wrapped up their first world tour with 20 shows across 14 cities and became the first K-pop group to perform at LOLLAPALOOZA in Chicago in July 2022. Notably, TOMORROW X TOGETHER have been nominated for prestigious awards such as the American Music Awards and People’s Choice Awards and have won at the 2022 MTV EMAs (Best Asia Act) and BandLab NME Awards 2022 (Hero of the Year). The band’s newest EP, The Name Chapter: Temptation, made its debut at the top of the Billboard 200 albums chart.

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