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Ranveer Singh on being named NBA's Brand Ambassador for India : will help spread the love of game

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By TIKSHA SAKAT
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Ranveer Singh on being named NBA's Brand Ambassador for India : will help spread the love of game

The National Basketball Association (NBA) has named Bollywood actor Ranveer Singh as its brand ambassador for India. The actor, with his huge fan following globally, is excited and humbled to have been entrusted with the huge responsibility

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Ranveer Singh says, “I am looking forward to joining the NBA family and being the Brand Ambassador for the league in India. Basketball is a sport I have loved since I was young and getting a chance to popularise the game in India is an exciting opportunity. I love watching NBA games, as the feel and excitement of a basketball game are unmatched. The players’ impact on and off the court is something that I admire. The culture of the sport is distinctly unique and something I appreciate. This role is one that will help me spread the love of the game amongst the rapidly growing Indian audience.”

"With the NBA tipping off its 75th season celebrations, there couldn't have been a better time to join forces with the league and support their efforts to grow basketball in the country," Ranveer earlier told IANS.

Ranveer Singh will work with the NBA to help grow the league’s profile in India throughout its landmark 75th anniversary season in 2021-22.

Ranveer earlier attended NBA All-Star 2016 in Toronto, where he sat courtside at the NBA All-Star Game. For the 2022-22 season, Ranveer will reportedly participate in a number of league initiatives. He will also attend NBA All-Star 2022 in Cleveland, where he will post behind-the-scenes social media content and meet NBA players and legends.

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