After we saw a big Bollywood release in form of Akshay Kumar starrer Bell Bottom last week. Yesterday we saw the second big release – Amitabh Bachchan and Emraan Hashmi – Chehre.
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Directed by Rumi Jaffrey, Chehra was announced last year and was supposed to hit the theaters in April but then the second wave of COVID-19 gripped the nation and then release was held. Now, the Emraan Hashmi and Amitabh Bachchan starrer had promising trailer and good star cast including the talented Annu Kapoor. As per early reports from Box Office India, the morning show occupancy of Chehre has been low ranging to around 5% due to the low-key awareness and lack of promotion.
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The reviews have been average to decent which hinder the progress in the evening and night shows (again no show in Maharasthra and restriction of 50% occupancy). As per early estimates . the thriller collected somewhere between Rs 60-65 lakhs. The budget of Chehre is 40 Crores (Production Cost: 30 Crore & Prints and Advertising cost: 10 Crores) and has released in 800 screens across India.