Friday can change the fate of any film. However, if the film has been aggressively promoted coupled with chartbursting music and interesting trailer, it should open well. Unfortunately, that is the case with “Baar Baar Dekho”.
The first day opening of “Baar Baar Dekho” is in line with Siddharth Malhotra’s “Kapoor and Sons” which earned Rs 6.86 crores though it earned less with Rs 6.81 crores. However, the opening is better than Katrina Kaif’s “Fitoor” which earned Rs 3.61 crores. The Saturday opening should have shown huge growth but word-of-mouth is not positive which made the business of the film show minimal growth of around 13% to Rs 7.65 crores. The total collections stand at Rs 14.46 crores.
The budget of “Baar Baar Dekho” is Rs 46 crores ( production cost is Rs 33 crores and marketing cost is Rs 13 crores).
- Ketan Gupta