The much awaited feel-good movie “Dear Zindagi” starring Shah Rukh Khan and Alia Bhatt has embarked on a great journey at the ticket window on its first day bringing good news to the makers of the film.
“Dear Zindagi” opened to occupancy of around 45-50% in the morning shows which was superb. The reviews were excellent which helped surge the business by evening and night shows. Also, the film had special screening two days before the actual release which led to generate positive vibes among the celebs who gave thumbs up to “Dear Zindagi”. As per early trade estimates, “Dear Zindagi” has collected some where between Rs 9-10 crores which is in line with “Shivaay” , “Mohenjodaro” and “Udta Punjab” (final numbers will be updated).
There are number of factors which is in favor of “Dear Zindagi”. The odd-yet-likable pairing of Shah Rukh Khan and Alia Bhatt, the attention-grabbing teasers and the talented team behind hits like “English Vinglish”, “Paa”, “Cheeni Kum”. The budget of “Dear Zindagi” is Rs 35 crores which is pretty reasonable for a Shah Rukh Khan starrer film.
- Ketan Gupta